Wholesome Ingredients & Thoughtful Cooking: How We Craft Wag&Purr Treats

At Wag&Purr, we believe that our furry friends deserve treats that are both nutritious and delicious. That’s why we carefully select high-quality, natural ingredients and follow a thoughtful cooking process to bring out the best in every bite.


Our Ingredients & Their Benefits

Every ingredient we use is chosen with your pet’s health in mind. Our treats are entirely protein based. Here’s what makes our treats stand out:

🐔 Chicken Breast – A lean, protein-packed favorite that helps build strong muscles and provides long-lasting energy.

🐐 Goat Cheese & Goat Milk – A great alternative to cow’s milk, these are gentle on sensitive stomachs while offering a boost of essential nutrients.

🌱 Natural Vegetable & Plant-Based Powders for Coloring – We say NO to artificial dyes! Instead, we use colorful, nutrient-rich vegetable powders and plant-based ingredients that add both beauty and benefits:

💙 Butterfly Pea (Blue) – Packed with antioxidants that support brain health.

💚 Spinach Powder (Green) – Loaded with iron, fiber, and essential vitamins.

🧡 Pumpkin Powder (Yellow) – A natural source of fiber, great for digestion.

❤️ Beetroot Powder (Pink/Red) – Rich in vitamins that promote a healthy heart.

🤎 Carob Powder (Brown/Black) – A pet-safe alternative to chocolate, providing natural sweetness and antioxidants.


Our Cooking Process

Creating the perfect treat isn’t just about great ingredients—it’s about how we prepare them. We take extra care in crafting every single bite to ensure it’s both safe and enjoyable for your pets.

🐾 Step 1: Steaming the Protein

We begin by gently steaming fresh chicken breast. This ensures the meat is fully cooked while preserving its natural nutrients and moisture.

🐾 Step 2: Mixing & Shaping

Next, we blend the cooked chicken with goat milk powder, goat cheese, and natural vegetable powders. This mixture is then shaped into our signature adorable designs, making snack time extra fun!

🐾 Step 3: Dehydration for Crunchy Perfection

The treats are then placed in a dehydrator for 12 hours, a slow-drying process that helps lock in nutrients and flavor while creating that satisfying crunch pets love.


Specialty Treats & Icing

🎨 Icing Made with Goat Milk Powder – Any decorative icing on our treats is made using a simple blend of goat milk powder and water, ensuring a safe and creamy finish.

🥛 Pure Goat Milk Treats – Some of our treats contain only goat milk powder, water, and vegetable powder, creating a simple yet nutrient-dense option for pets who love the taste of goat milk.


The Perfect Crunchy Snack

The result? A safe, wholesome, and crunchy treat that’s perfect for both dogs and cats—as long as they’re not allergic to chicken and can enjoy crunchy food. 💕🐾

 

At Wag&Purr, we’re dedicated to making treats that are as healthy as they are tasty. Because when it comes to our furry family members, only the best will do!

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